In late January, we hosted a popular webinar that celebrated the innovations of three California school foodservice directors. These directors showed great leadership in enhancing their Farm to School programs through innovations in marketing. School foodservice directors navigate a complex web of challenges when it comes to getting food on the tray – and even more so when they try to bring in more fresh, healthy, and local foods. Smart marketing helps schools gain and sustain buy-in from students, staff, and the community by communicating the benefits and the appeal of Farm to School.
We’re pleased to announce that this webinar is now posted up on Vimeo, along with our previous webinar on Oakland Unified. Click here to view California Food for California Kids: Innovations from the Classroom to the Community, Part 1.